NinosCorner Merchandise is most notably known for its DOU (pronounced "Do U") collection, which stands for:
D: Do Not Be Afraid to Fail
O: Outgrow Your Environment
U: Understand Your Brilliance
Founded by NinosCorner, an active duty Air Force officer and 12X #1 Bestselling author, the DOU collection is more than just a brand. It's a lifestyle and a movement befitting for a casual, yet sophisticated individual.